Chilis Grill & Bar: Redefining the Dining Experience with a Dynamic Tex-Mex Flair

Elevating the Casual Dining Experience

Client: chilis      Instagram: @chilis    

Client Background

Chili's Grill & Bar is a large American casual dining restaurant chain, founded in 1975 in Dallas, Texas. It is famous for its Tex-Mex and American food. Chili's offers a fun and lively place for people to eat and hang out, with a focus on serving quality food in a relaxed and inviting atmosphere. It's known for its friendly feel, great burgers, and iconic margaritas. With locations all over the world, the brand is a global leader in casual dining.

Client Needs

1. Modern and Comfortable Space: a dining area that felt both modern and comfortable for guests.

2. Diverse Seating Options: for different group sizes with tables, chairs, and booths.

3. Durable Furniture: able to handle high daily use.

4. Brand Consistent Design: to match the Chili's brand colors and Tex-Mex style.

5. Efficient Layout: to improve staff workflow and customer experience.

Our Solution

• Designing Custom Booth Seating: We made long, comfortable booths with rich red faux leather and sturdy wooden frames. This design gives guests a private and cozy place to sit while being easy to clean and maintain.





• Selecting Durable Tables & Chairs: We provided tables with light-colored, durable wood tops and chairs with dark wood frames. The chairs have bright orange and red upholstered seats to match the brand's look. The tables have strong black metal bases.



• Creating Coordinated Decor & Lighting: We helped with all the small details. This included modern pendant lights and wall lamps that give off a warm glow, making the whole space look great and feel complete.



• Furnishing Outdoor Areas: For the outdoor dining area, we supplied simple, durable tables and chairs made with weather-resistant materials. This keeps the look consistent inside and outside.



• Optimizing Space Planning: We created a smart and efficient layout for the restaurant. This included planning the flow from the entrance to the different seating areas, ensuring easy access for both customers and staff. We made sure all areas, from the booths to the open dining spaces, were used well.

Why They Chose Us

• One-Stop Solution: We offer a full service, from design to delivery.

• Extensive Experience: With over 20 years in the industry, we have a proven track record in restaurant projects.

• Customization & Quality: Our in-house factories allow us to tailor every product to the client's specific needs and ideas.

• Full Integration: We manage every detail of the project, ensuring the design, custom products, and execution are perfectly integrated.

• Reliability & Partnership: Our clients can count on us to deliver great results on time and on budget.

The Result

Through this collaboration, Chilis gains:

• ✔️ Improved Customer Experience

• ✔️ Increased Seating Capacity

• ✔️ More Efficient Restaurant Flow

• ✔️ Higher Customer Satisfaction

"RON Group understood our vision perfectly. The new furniture and design have made our restaurants a truly inviting place for our guests." - Chili's Management.