Yoshinoya: Modern Restaurant Design for China Expansion

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Yoshinoya: Modern Restaurant Design for China Expansion

Blending Japanese Tradition with a Fresh, Urban Dining Experience

Client: Yoshinoya      Instagram: @Yoshinoya    

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"RON Group helped us bring Yoshinoya to China with a fresh and functional design." –Yoshinoya Management

Client Background

Yoshinoya is a world-famous Japanese fast-food chain best known for its signature beef bowls (Gyudon) and quick, friendly service. Established in 1899 in Tokyo, the brand has grown to over 2,000 locations worldwide. With its focus on healthy, affordable, and tasty Japanese meals, Yoshinoya attracts both busy professionals and families. To support its expansion into Mainland China, Yoshinoya wanted a modern restaurant design that respects its Japanese roots while appealing to local dining preferences.

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Striking a balance between conciseness and clarity, the restaurant's modern exterior is defined by a clean, minimalist facade
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A diverse spread of delicious Japanese dishes, beautifully presented with vibrant colors and rich textures to create a truly unique and appetizing feast

Client Needs

  • 3D Rendering: Provide realistic visualizations of the entire restaurant design before construction.

  • Efficient Space Layout: Maximize seating capacity while keeping customer flow smooth and logical.

  • Custom Furniture Design: Durable, stylish chairs, tables, and booths matching Yoshinoya’s brand image.

  • Functional Seating Zones: A mix of booths, central tables, and bar counters for different dining needs.

  • Consistent Brand Colors: Interior finishes and furniture reflecting Yoshinoya’s orange and wood-tone palette.

Our Solution

To meet Yoshinoya’s needs for a modern, functional, and brand-consistent restaurant in China, we delivered a comprehensive design solution covering layout, furniture, and ambiance:

3D Visual Presentation

Before any work began, we provided high-resolution 3D renderings covering wall colors, flooring, furniture, lighting effects, and traffic flow. This ensured Yoshinoya could confirm the final look before construction.

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A high-level design rendering of a new Yoshinoya restaurant. The image highlights the overall structural design, including the exterior facade and a modular, functional interior layout
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A detailed design rendering for a Yoshinoya restaurant, showcasing the floor plan and a 3D view of the interior's modular structure. The design presents the approximate dining areas of the restaurant

Overall Space Planning

Based on the 3D design, we developed a clear layout dividing the ordering area, dining space, and take-out section. Wide walkways improved both customer movement and staff efficiency.

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The restaurant's secondary dining areas feature a versatile seating arrangement, including long communal tables, intimate booths, and smaller individual seating, which effectively maximizes space and caters to diverse customer needs
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The interior of a Yoshinoya restaurant showcases an efficiently structured ordering area. This design, featuring a dedicated counter and clear customer pathways, streamlines the ordering process and enhances operational efficiency

Zoned Seating Design

The restaurant was divided into three zones: booth seating along walls for families, central standard tables for groups, and window-facing bar counters for solo diners, balancing comfort and functionality.

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The restaurant's interior features a zoned seating approach, offering distinct areas for different diners: booths for families, central tables for groups, and counters for solo customers. This design effectively balances comfort and functionality

Custom Dining Furniture

We supplied tables with light wood laminate tops that resist scratches and stains, supported by black powder-coated steel bases. Chairs featured solid wood frames and cushioned orange seats to reflect Yoshinoya’s brand identity.

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The dining area features communal tables and chairs crafted from natural wood, which adds a warm, inviting aesthetic and provides a durable and comfortable dining experience

Service Counter & Storage

The main counter combined a stainless-steel worktop for durability with wood panels for a warm look. Built-in storage kept equipment and utensils organized for fast service.

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The sleek, modern counter in the restaurant's design rendering is both aesthetically pleasing and functional, built to streamline customer service

Lighting & Ceilings

Warm LED strip lights paired with wood ceiling panels created a cozy and welcoming atmosphere, while keeping the space bright and modern.

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The design features various lighting fixtures, including elegant pendant and recessed ceiling lights, to create a warm, inviting atmosphere and ensure a well-lit dining area

Why They Chose Us

  • In-house manufacturing for quality control

  • Material expertise across wood, metal, and upholstery

  • Tailored designs matching Yoshinoya’s brand needs

  • Fast and efficient project delivery

  • Proven experience with global restaurant chains

RON-GROUP-professional-support
Our company has professional factories and logistics.

The Result

Through this collaboration, Yoshinoya gains:

  • ✔️ Modern and inviting interiors

  • ✔️ Durable, low-maintenance custom furniture

  • ✔️ Functional layout for different dining needs

  • ✔️ Consistent brand identity across all areas

"RON Group made the process simple and delivered exactly what we wanted for our China expansion." — Yoshinoya

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